- Serial Optimist

Archive for July, 2011

Skateboard Shades

Filmed and edited by Joe Stevens, to the tunes of T.Rex and The Black Keys, follow Shwood’s own Eric Singer as he meets up with Keith Hufnagel and others to […]


‘Louie’ Makes You Cry Laughing & Sometimes Just…Cry

If you’re not already watching “Louie” on FX, one of the best comedies on television in years, then at this point I don’t know what to say to you, but […]


BORBAY | The Artist With a Rappers Hustle

BORBAY is a Manhattan artist with a rappers’ sense of politics. He was voted Time Out’s Most Creative New Yorker in 2009 – the result, he says, of getting his […]


A Different Point of View

The wonderful thing about art in general is that it makes you feel something, or at least it should make you feel something. That something may just be a brief […]


SO Legit: SBTRKT – Trials of the Past

SBTRKT (pronounced Subtract) is Aaron Jerome, a London-based producer. The name came about to create a musical identity separate from any single person. The self-titled debut album was released in […]


Photo Feature: The Visions of Kai

New York based photographer Kai describes his passion for photography “As a kind of magic that helps me to show and share my visions with the people of the world […]


Comedy Done Right: The Super Serious Show

In the era of the smartphone and being horribly bored at work, comedy has largely become a commodity for those that need a laugh right at this very instant. Out […]


SO On Repeat: Urban Cone – Urban Photograph

Swedish outfit Urban Cone just signed with Universal Music, and the buzz is starting to get loud. The indie-electro-rock band plays delightfully upbeat tracks that will no doubt make you […]

SO List: Top 5 Zooey Deschanel Videos

Actress, musician, and all around treat Zooey Deschanel has been popping up all over the place the lately. Whether it be a funny chat with Craig Ferguson, her contributing to […]


SO Approved: Computer Magic – Running

Danz, the voice and force behind the synth-fueled tunes of Computer Magic, says: “The story for ‘Running’ was one that I’d initially been considering as a short film or even […]


An Inspirational, Funny, Behind the Scenes Interview with Rob Riggle

It’s hard for me to explain how wonderful of an experience it was talking with actor/comedian/writer Rob Riggle. You know him from his stint on Saturday Night Live, his three […]

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The Good, The Bad, Or The Hipster

We will start off easy for our first installment of The Good, The Bad, or The Hipster. Because really, do I need to even ask? This is bad, yes, but […]

Jason Nelson | Scraper Scraperteeth

Jason Nelson is a digital and hypermedia artist. The more we learn about him (as he’s gained notoriety with his online works), the more we are intrigued by his aesthetic. […]


SO List: 5 Songs We Love in the Past 5 Years of Movies

It’s hard to make a best of list when it comes to songs in movies, because it’s important for the music to actually go with the scene. Music has become […]